Competitors' website analysis

Big Apple Donuts (Flash)

Pros : 

1. Interesting graphics.

2. Good typography.

3. Attractive simple animations.

4. Attractive images.

Cons :

1. Crowded Mainpage.

2. Information everywhere on the Mainpage.

 J.Co Donuts (Flash)

Pros :
1. Nice illustrations.
2. Interesting transitions.
3. Clear navigations

Cons :
1. Error on flash.
2. Too much empty space.
3. Zic-Zac layout on "Healthy Ingredients" page.
4. Too simple background.

Dunkin Donuts

Pros : 

1. Good typography system.

2. Attractive images.

Cons :

1. Confusing navigations.

2. Inconsistent layout.

 Doughnut Plant

Pros : 

1. Clean design.

2. Easy navigate.

3. Nice transitions.

4. Minimalist. 

Cons :

1. Font size too small on "History" page.

Donut King

Pro :
1. Clear navigation buttons.
2. Nice layout.
3. Attractive images.
4. Cute design.

Cons :
1. Empty spaces on left or right column in certain page.

Donut Empire (Flash)

Pros :

1. Consistent Layout.

2. Clear page indicator.

Cons :

1. Too gold.